Now live for HubSpot Free, Starter & Pro

Don't click, just enroll.

Cadence is the HubSpot workflow action that auto-enrolls the right contacts into the right sequence — sent from the right rep, on the right day. No Enterprise upgrade. No copy-paste.

Free for 50 enrollments / month · Available for HubSpot Free, Starter & Pro

HubSpot VerifiedGDPREU-hostedSOC2 in progress
00:08
Lifecycle: MQL → enrolling…
Trigger
Lead became MQL
Sequence
Outbound · Cycle 2
Sender
Contact owner
Unenroll
On reply

Used by 600+ revenue teams who got tired of clicking

NorthwindHelioQuill & CoOakridgeStellar IOVerdantAtlas LabsLumen

The problem

Manual enrollment is quietly bleeding your pipeline.

~6 min

wasted per contact, every time a rep manually enrolls one in a sequence.

$36k+/yr

is what HubSpot charges to upgrade to Enterprise — just to unlock this one workflow action.

31%

of qualified leads never get enrolled at all because someone forgot or got busy.

The fix

One workflow action. The whole orchestra follows.

Cadence is a custom HubSpot workflow action that enrolls contacts into sequences. Drop it anywhere a workflow can fire — contact lifecycle changes, deal stage transitions, ticket closures, even custom-object workflows. Pick the sequence. Pick the sender. Done.

  • Lives natively inside the HubSpot workflow editor
  • Sender is dynamic: a specific user, contact owner, or any user-property
  • Unenroll automatically the moment a contact replies
app.hubspot.com / workflows / 542131 / edit
When this happens
Deal stage = Qualified
If/then branch
Country is in EU
S
Enroll contact in sequence
Outbound · sent by Contact owner
Cadence
End

What you get

Six superpowers, one action.

Native workflow action

Drop into any contact, deal, company, ticket, or custom-object workflow.

Send as the right owner

Specific user, contact owner, or any user-property.

Re-enroll & unenroll

Win-back lost deals. Pull contacts the moment they reply.

Association-aware

Enroll the right contacts from any object — Deal, Company, Ticket, or Custom Object.

Skips the Enterprise tax

Same automation HubSpot charges $36k+/yr to unlock — on Free.

Built right

Encrypted at rest, only the scopes we need, no creepy data hoarding.

ROI calculator

How much is manual enrollment costing you?

800
6 reps
$60/hr

Your savings · per month

$6,900

Net of your Cadence subscription

  • Rep hours reclaimed67 hrs
  • Labor cost saved$4,000
  • HubSpot Enterprise upgrade avoided$3,000
  • Cadence subscription−$100

How we stack up

Better than Enterprise. Cheaper than competitors.

Feature
Cadence
us
HubSpot Enterprise
native
FlowNer
competitor
Enrollem
competitor
Workflow custom action for sequence enrollment
Available on HubSpot Free / Starter / Pro
Send as Contact Owner
Send as any User-property
Enroll from Deal / Company / Custom Object workflows
Filter by association labels
Conditional unenrollment
Quiet hours & throttling
Live enrollment dashboard
Free tier50/mo60/mo50/mo
Entry price for 250 enrollments / mo€40$3,000+€39€45

How it works

Three steps. No training.

01
STEP 1

Install Cadence

One-click from the HubSpot Marketplace. We never read email content.

02
STEP 2

Drop the action

Open any workflow, add 'Enroll in sequence'. About 30 seconds.

03
STEP 3

Watch it flow

Contacts get enrolled in real time. Live dashboard shows every event.

— Testimonials —

Cadence love

"

We replaced an Enterprise upgrade quote of $36k/yr with a Cadence subscription. Same workflow, fraction of the price.

M

Mira Halvorsen

Head of RevOps, Helio

"My SDRs got 6 hours back per week. Six. Hours."

Tomás Pereira

SDR Lead, Atlas Labs

"Set up in 12 minutes. First auto-enrollment fired before I'd finished my coffee."

Anika Sørensen

RevOps, Northwind

"We're on HubSpot Starter. We thought sequence automation was an Enterprise-tier dream. It isn't."

James Okafor

Founder, Quill & Co

"The unenroll-on-reply feature alone has paid for the Pro plan ten times over."

Wei Liang

Sales Ops, Stellar IO

"Our renewal play is now fully on rails. Customers get the right outreach the moment their renewal date approaches."

Inés García

CSM, Verdant

Questions

Asked & answered.

From clicking to closing.

Free forever for 50 enrollments per month. No credit card. No Enterprise plan. No catch.